The latest drop from En Masse is now LIVE! Order now for an exclusive surprise branded gift with every order.
En Masse is a streetwear label built on global influence, grassroots music subcultures, and conscious creation.
Our inspiration comes from the streets of Paris, where hip hop, fashion, and rebellion collide. That spirit runs through our designs; Bold, extroverted, and unapologetically outspoken. The name En Masse speaks to unity, movement, and collective identity.
Designed in and finished in Manchester, and expertly manufactured by hand in Portugal. A country with a rich legacy in textile manufacturing, known for its high standards, ethical practices, and honoured craftsmanship. Every piece is a cross-continental collaboration rooted in local culture and craft.
We don’t do mass production. Every item is made to order - created with intention, not excess ensuring zero waste and minimal environmental impact. From thread to print, we’re proud to work with partners who care as much about quality and sustainability as we do. Exemplified with our strap-line 'La Force Du Nombre' which translates to Strength in Numbers.
This is streetwear with a conscience; rooted in community, built to last, and always made with purpose.

Timeline
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2020 – En Masse is born in Manchester with a vision to fuse street culture, ethical production, and European design.
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2022 – Our first collection drops, setting the tone with minimal cuts and bold identity.
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2025 – Our third collection lands in June — evolving the silhouette, staying true to our ethos, and pushing the movement forward.

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.
Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.
“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™